Friday, February 29, 2008

How To Earn A Great Living as a Craft Fair Artist

Author: Steven Popkin

Ever walk through a craft fair and say, "I could do that." Ever hear someone say "you should sell your stuff?" Admit it – you wish that you could make a living doing the thing that you love doing the most….your craft. I understand exactly how you feel because I used to feel exactly the same way.

I longed to make a living as an artist but I held myself back. Fearful and intimated of putting myself out there, I ignored my dreams. Fortunately, someone pushed me right into my business. I participated in a charity event as a favor to my wife and her friends. During that event a woman came up and invited me to participate in a craft show which was going to take place just before the holidays. Anxious to begin a business, I agreed.

Not long thereafter my dream of earning a living as an artist came true. Let me share with you some secrets that will make your next craft show a success!

First, do your research. I recommend purchasing a trade magazine called "Where the Shows Are." You will find all of the art and craft shows listed in this publication. More importantly, artists that attended the craft show in previous years share their insights and reviews of the previous year shows. These artists discuss the types of items that sold well, what price point did well, and rate if they would attend the show again. Find the show that matches your work!

Next, determine the demographics of the show. Who attends? Look at the location of the show. The majority of people attending will come from that area. Is the show located in a middle class community? I recommend displaying work under the $500.00 level. Is the show located in a very high end or "ritzy" neighborhood? Make sure that you display and price craft work that matches this buyer. Avoid diminishing the worth of your craft by selling it too cheap! Use the demographics to understand the perception of the buyer.

I always recommend producing items at all different price points. Don't ignore the power of the lower priced items. A lower priced item allows people to easily purchase from you and increases the amount of multiple piece sales.

Educate your customer! Share with them the other potential uses of your craft. Be creative, expand the possibilities and expand the amount of people that will buy from you. Give suggestions on other uses for your work. For instance, I've sold a glass platter to one customer that another purchased as a glass wall sculpture whereas someone else became the proud owner of a glass centerpiece. It's all the same piece of art, but every buyer made a purchase unique to their needs.

Another secret strategy to a successful craft show - network with other artists. Before the show begins, usually during the time when everyone is setting up, introduce yourself to non competing artists and let them know that you will be happy to refer people to their booths for their line of work, and in exchange you would like them to do the same for you. Consider working out a commission for any buyer that comes to your booth referred by another artist. This little known strategy will surely put many more dollars into your pocket.

If you would like additional strategies on how to maximize your profits at craft shows, visit www.thethrivingartist.com for my free e-course on how to sell your artwork for maximum profits.

Make your dream of earning your living as an artist come true today!

About the author: Steve Popkin, a veteran glass artist, makes it easy for artists to become successful. Learn the secrets most artists and craftsmen will never know about selling artwork in his complimentary e-course just visit http://www.thethrivingartist.com

Thursday, February 28, 2008

Production and Pricing of Craft Show Items

Author: Natalie Goyette

This is where you can really make or break your craft show career. Being able to produce quality crafts as efficiently and affordably as possible is the key to making a tidy profit from craft shows.

How Production Evolves

How you handle production of your craft show items will evolve over time. Initially you may produce all your craft items alone. This will likely be the most cost effective way to start your craft show creations. As your business grows, you may decide it is best to find employees who can recreate your artistic flair – so you can build more products and increase your overall revenue.

Time and experience will help you streamline your production cycle for maximum efficiency. You'll learn as you go how long it takes to produce your craft show items, how long to allow for drying, setting or baking, what quantity of supplies you need for a certain amount of inventory and how much inventory you'll need for a one-day craft show. Basically, you are going to get better and smarter about how to build your craft show items – so you can maximize the profit!

Always have some form of quality control if you're working alone, such as a friend or family member checking your crafts for sturdiness, appearance, etc. If you make jewelry, have someone else try on a necklace to make sure the clasp works, it doesn't fall apart while putting it on and that you are pleased with the appearance. If you have put a frame around a small painting, ensure the frame's sturdiness, so your craft customer isn't disappointed when it falls apart. Think about how you will transport your products during the production process, making them sturdy enough to travel or finding strong packing materials through your suppliers.

Over the years, your products will evolve as you make modifications to existing designs and add new products. With feedback from customers and keeping abreast of current trends, as well as developing new skills and interests, you'll probably add new products and remove slower-moving ones. As soon as you see a steady decline in sales, consider dropping the product—don't get attached, this is business. You can always use slower products as bonuses, gift items or for raffle drawings or donations.

Pricing

The crucial question about pricing is: How do I price my craft show products for the best results—good sales and good profit? Can I have both? You may fear that if your prices are too low, you could incur the wrath of your competitors or make less profit. If your prices are too high, your sales will drop. The right price is one of the most significant factors in contributing to your success or failure—and one of the most difficult factors to decide upon.

There are several schools of thought on how to arrive at the best price for your work. Again, time and experience will be your best guides. It is easy enough to raise or lower your price with each craft show you attend and eventually find the best fit. You may even find yourself changing prices at different craft shows as you learn the shopping patterns of your customers. If someone seems interested then walks away, ask them why they didn't buy and if they say price, ask what they would be willing to pay. If you get the same information repeated several times, it's an indication of what customers are willing to pay—at least at that craft show!

Although you need to test your prices, don't make drastic price adjustments in the same weekend, as customers may complain. Make smaller adjustments in different towns based on craft show results and customer feedback. Sometimes the difference in improving your sales can be as small as $1.00, such as lowering a $12.00 item to $10.99. And sometimes selling fewer items at higher prices can be more profitable in the long run.

Take time to consider your price carefully. Consider cost of supplies and labor, craft show fees, transportation and other expenses involved. The efficiency of your production will also have an impact on how much profit you can make from your craft show items, and ultimately both will determine your success on the craft show circuit!

About the author: Natalie Goyette shows you how to make your craft show business profitable in her best selling ebook: Craft Show Success Secrets. Visit her site: http://www.craftshowsuccess.com

Wednesday, February 27, 2008

The Business Side of Craft Shows

Author: Natalie Goyette

The Business side of Craft Shows

Starting a craft show business when you're really an artist at heart may be a rude awakening for you. Nevertheless, if you decide to turn your hobby into a business, you need to switch hats from time to time. You wear your artist hat when creating and producing your crafts, and you put on your businessperson's hat when you're running the business end. Begin successful on the craft show circuit doesn't just mean you have a great product; it also means you have a decent head for business.

Planning your craft show business

It's not absolutely essential to write a craft show business plan if you're not seeking a loan or partner, however, it can help you focus your business goals from the start. There are numerous books and Web sites on how to write a business plan, and most will fit with craft shows just fine. The most crucial elements are the financial projections—which include your estimated income and expense for the next several years—and the marketing plan. The marketing plan helps you identify your target audience and how you can best find and serve them. This is essential as you develop your craft show product and find the right shows at which to sell. If you are seeking capital or a partner, you will probably need a complete business plan. If doing this overwhelms you, contact your local Small Business Administration, Small Business Development Center, Chamber of Commerce or local universities to find help with developing a professional business plan for your craft show company. At this point, you may also seek the advice of an attorney to decide what business entity yours will be—a sole proprietorship, a partnership, a limited liability company or a corporation. You can always grow into corporate status later on, though it's advisable to at least know your options up front.

Licensing your craft show business

Most cities require any business, home-based or otherwise, to register and purchase a business license. These range in cost from $15 to $100 depending on the size of your city and are obtained from the city clerk's office in most cases. It makes your craft show company official and enables you to conduct business legally. Find out if your city requires any special-use permits for operating a home-based business. The rules may differ if you have customers, supply trucks or employees coming to your location.

You may also need to file a fictitious name statement with your county offices if you call yourself anything other than your name, such as Posh Pottery. This guarantees that nobody else in your county is using the same business name. From here your file the name with a newspaper, and then you can open your business checking account. It's highly advisable to keep craft show business income and expenses separate from personal if you are serious about being in business. Then on a regular basis, you can ""pay"" yourself from your business account. You can also now file your taxes as a business entity and take advantage of the many tax exemptions for businesses. Car expenses or mileage, supplies, overhead costs and more are all deductible. Find a copy of a schedule C (www.irs.gov) to see some of the expenses you can write off.

Now you have officially moved out of the hobby status and in to the serious craft show business. Actually the IRS considers your enterprise a hobby if you haven't made a profit in two out of five years that you file as a business. If that happens, it's time to rethink taking your goods to craft shows as a business venture.

You will probably need to get a resale (sales tax) license. This allows you to buy wholesale anything you will be reselling and not pay taxes, however, you need to charge tax on your crafts and then submit it to the tax board either monthly, quarterly or annually. Check with your local state board of equalization or state office of taxation to find out what their rules are. It doesn't cost anything to get a resale license.

It's helpful when starting out to set aside a savings account for your sales tax to be sure you have it when it comes due. Also check with your sales tax office if you are required to collect tax when you're selling in other states. Some show promoters collect tax from you at the end of the show, so you need to keep accurate records, which you can do by issuing a receipt with every customer purchase. Make sure you find out the amount of tax you need to charge at the show as it varies by city, county and state. Also, it's a good idea to carry your sales tax permit everywhere—you may need to pick up some supplies, and you can avoid having to pay taxes on them.

Each city, county and state has different regulations regarding licensing, so make some phone calls to find out what's required, and do this well before your first craft show.

About the author: Natalie Goyette shows you how to make your craft show business profitable in her best selling ebook: Craft Show Success Secrets. Visit her site: http://www.craftshowsuccess.com

Tuesday, February 26, 2008

The Best Quilts, Quilt Patterns and Quilt Fabrics

Author: Amy-Jo Strutt

The earliest quilts date back to the 18th century. They have been around for hundreds of years and they are as popular today as they were back then. There are thousands of styles and designs available and you can actually find free quilt patterns on line. If you are really creative, you can design you own. Quilts are very versatile and can be used to create a warm cozy feeling in your bedroom or you can hang them on your walls to celebrate holidays or special occasions. They are so colorful they will definitely brighten up any room. Because of their design and quilt fabrics, they will keep you warm while sleeping.

Keeping your bedding clean is always a concern but unless your quilts are really dirty, the best thing to do is just vacuum them off using a soft lint brush. If you feel they really need washing, do it by hand in your washing machine using lukewarm water and a small amount of mild detergent. Let them soak for about 10 minutes and then gently agitate using your hands only. It is alright to spin the water out as spinning will not damage the quilt fabrics. Fill up the washer again and soak to remove the soap. To dry, simply lay them out on plastic covered by a sheet. With this special treatment, your quilt patterns will look great for years.

Some websites offer over 2000 quilt fabrics to choose from. You can definitely let your imagination run wild. The different styles include appliqué, baby themes, blocks, animals, novelty, country, plaids to name only a very few. One of the leading brands is Benartex textiles. They also offer an array of styles, design and colors to fit into any home décor. Along with free quilt patterns, a number of websites offer detailed instructions and pictures that make it look oh so easy. When you do decide to make some quilts, the toughest part will be deciding on the theme.

About the author: Amy-Jo Strutt is a successful home decorating writer and regular contributor to comforters-luxury-bedding.com An online resource to help you find the very best quilts, quilt patterns and quilt fabrics. http://www.comforters-luxury-bedding.com

Monday, February 25, 2008

Craft Show Essentials

Author: Randy Justason

Craft Shows, your chance to show off your hand-made treasures to thousands of eager craft seekers.

The big day is finally here. Your tables are filled with your hand-crafted items, the aisles are filled with young and old customers and you are ready to make your first sale.

You're excited and probably a little exhausted because getting to this point was a little tougher than you had imagined.

First of all you had to ensure you had enough of your crafts made to last the weekend. Also, ensuring that last minute details have been taken care of, packing, travelling and finally setting up has been a whirlwind of activity.

Finally you hear the announcement ""The Doors Are Now Open"", now the real fun is about to begin!

Although there are many, many details to be finalized leading up to craft shows, here are 3 very important ones. Along with your crafts, ensuring these 3 details are taken care of will help determine whether you have a great show or leave you wondering if it is all worth it.

1. Tables

Most of the crafters I know use tables to display their crafts.

Tables must be sturdy, safe, and of the proper size for the booth. They should be (and are sometimes required to be) covered on top and on all sides, down to the floor.

How you arrange your tables within your booth will be determined by the size of the booth. Some booth layouts will work for one crafter but may not be suitable for others.

One thing you must determine prior to the show is whether tables are provided by the craft show producers or whether you must supply your own. Most craft shows we attend supply one table with the booth and more can be acquired for a fee.

When you book the show, ensure you determine whether or not tables are supplied.

2. Money/Change

One of the most embarassing times during our years of selling at craft shows was running out of change during the show!

Imagine running around on a Saturday afternoon during a busy Craft Show trying to find a few hundred quarters!

We learned our lesson quickly on this one. Take enough change!

We find it much simpler to have all our crafts end in multiples of .25 cents. This way we need only take quarters as change along with some bills. I realize this may be a bit difficult when trying to figure in taxes, however a little forethought and planning should help you to set your prices so that making change can be kept to a minimum.

If you remember just one thing, it should be that it will be easier to take extra money back to the bank after the Craft Show than it will be to try to find change during a weekend Craft Show.

3. Fire Extinguisher

I know what you are thinking! What the heck does Fire Extinguishers have to do with Craft Shows?

Let me tell you that a lot of crafters had their eyes opened on the first morning of a recent Craft Show.

Shortly before the doors opened, the local Fire Marshall came to each of the booths and asked each crafter to show him their fire extinguisher. If they did not have one they had to get one before he left or close their booths. Talk about a shock.

We have always carried a fire extinguisher with us to Craft Shows so we had no problem. However, many of the crafters had to go out to local hardware stores and purchase one that morning.

You don't need anything too elaborate, just one of those small household fire extinguishers will do. Do make sure it is UL (or equivalent) certified. It's always a good plan to have an extra one around the house anyway!

Although it is a good plan to carry a fire extinguisher, it is an extra thing to pack and carry. Instead of just leaving it home, you should first check with the Craft Show producers to see if it is necessary to have one in your booth.

Those are just 3 of the many preparations leading up to a Craft Show.

Preparing for the next show actually starts (for us) before the current one is even over. Having all the preparations done well before hand can help ensure you have a successful, stress free and fun Craft Show.

We like to get all of our show preparations done early in the year so we can concentrate on our crafts without worrying about things like hotels, booths, supplies, etc. We also find that having a checklist is a great help and time saver.

Here's hoping that your next Craft Show will be fun and profitable.

About the author: Randy Justason has been selling crafts at Craft Shows for over 15 years. He has authored the ebook ""How To Have A Successful Craft Show And Avoid Embarassing Mistakes"". For info visit: http://www.craft-show-wonders.com

Sunday, February 24, 2008

Craft Show Organizing 101

Author: Lauren Sorgaard

You've done it! You've signed up to do a craft show….now what! Where do you start? This is a dilemma most first time craft show participants (sometimes even us veterans) feel shortly before the show. I am going to give you a few basic tips and some tricks of the trade to help make your show go smoothly and hopefully successfully.

The first and most important thing is to be sure to read the rules and regulations of the show. The last thing you want to do is show up and set your table up with fancy lighting only to find out that you weren't allowed to use 1000 strings of lights. Take careful note of whether or not they supply an electric source, exactly how much space you are allowed to use and whether there are any display restrictions.

While you are preparing your display area, it is a great idea to tape off the size of your allotted space either in your basement or garage (use your living room if you have to) and set up your entire display prior to going to your show. Especially if it's your first show. Be creative! A flat table with your hard work displayed on it isn't going to draw much attention. A nice display doesn't have to be expensive either. Cover some shoes boxes with fabric, get some plastic crates and put some moss and twigs around them, use small shelving units you can pick up cheap at a discount store…use your imagination. Scatter smaller items randomly throughout your display, people are more likely to notice a small item they see several times rather than many small items in a basket.

Once you have your display set up how you like it, you now have everything you will need for the show right there and ready to pack. You will be less likely to forget things this way too. Label your boxes or totes and load them into your vehicle in the order that you'll need them. You won't need that box of bracelets before you need the box with the table decorations. Some other items you will want to bring are: tissue paper to wrap your items in (even if they aren't fragile, some people prefer to have their stuff wrapped); bags to put sold items in; shims (you never want a wobbly table); scissor, tape, extra pens; markers; sales pads; tape measure; string; glue; first aid kit; extra price tags; rubber bands; paper clips; mints; copy of your inventory; small stapler; screwdriver; small hammer; business cards; business card holder; extension cords; extra bulbs; power strips; duct tape (tape cords down); notepad; calculator; display wire; a sign with your company name; and a copy of your sales tax certificate. I know some of it sounds strange, but you'd be surprised.

Now, for yourself, you are going to want to bring some things too. Aspirin, tissues, paper towels, camera (take a picture of your booth after its set up); cooler with soda and water; small snacks; comfortable shoes; cell phone; chair cushion; deodorant; extra socks; jacket or sweater; sunscreen; water bottle; wet wipes; and extra change of clothes (you never know what could happen) and a GREAT attitude. I also recommend buying an inexpensive canvas apron and sewing or fashioning some pockets that can be Velcro'd shut to put your money in. That way you are more free to move around and not tied to a table. Make sure you bring PLENTY of change. It is a good idea to price your items to include tax and round up to the nearest dollar – that way you don't have to worry about coins.

Another great thing to have is a guestbook. You can make your own or use one similar to those you see at wedding receptions. It's a great way to sign people up for your mailing list. You might think about having samples to give away with your business card attached. Everyone likes something for free. If you do a newsletter, print some to give out in your merchandise bags.

Hopefully you've found some tips here to help you and remember you started crafting because it was fun and you enjoy it, your show should reflect that. Have fun! Share your love of crafting! And smile…you are on your way!!!

About the author: My name is Lauren and I am the owner of www.heartsdesiregiftables.com. I feel so blessed to be able to be doing something that I love in crafting and writing.

Saturday, February 23, 2008

Preparing For a Leather Craft Project

Author: Jake Berlin

Preparing For a Leather Craft Project

Once you've decided on your leather craft project, you'll need the right tools and room to do the work. Being prepared ahead of time will make your task more enjoyable and give you a sense of satisfation when you're done. If you're like most of us you'll probably be working on more leather craft projects over time, so creating a designated area is probably a good idea.

What to Cut On

Regardless of the project, you'll need to cut your piece of leather. Choose a flat surface protected with a rubber mat. The latter will help protect your tools and prevent them from becoming blunt. Alternatively, you can purchase a self-healing cutting board that comes with a grid work. Any cuts made in the board seal up. This product is readily available at such shops as Staples.

Marking the Cut

Use a ruler or yardstick and a pencil to mark the cut. Just make a light mark with the pencil. A rounded edge will help if you're cutting a curve. Then place a metal straight edge along the line you have drawn. Using the tip of an X-acto knife, cut along the line, keeping the knife against the metal edge

Trimming the Edges

If you want to trim the edges of the leather, lay the piece out on a flat surface. Make sure the leather is damp, and keep it so by using a spray bottle full of water.

You'll need what's called an edge beveling tool to smooth the cut edges. The two prongs that form its V shape need to be positioned so that they are facing upward on both sides of the edge.

Keeping the tool at a 45 degree angle, with your index finger on the top of the tool, push it away from you along the cut edge, holding the leather craft piece firmly with your other hand.

As you work, small strips of leather will come off. It's a good idea to practice on small scraps of leather before using the leather craft beveller, so you feel comfortable with it and what it can do.

Tools to Use

* Cutting board, preferably self-healing kind

* Ruler, pencil, metal straight edge, rounded edge

* X-acto knife

* Leather craft edge beveling tool

Summary

* Use a cutting board

* Mark where you want to cut before you cut!

* Dampen the leather when trimming the edges

* Butt the knife against a straight edge or a curved edge for more control

More on Tools

For working in leather crafts, consider the basics: an awl and spare point, a retractable X-acto knife and spare blades, a retractable knife with a break-off blade and a rotary punch.

In addition, you'll need needles, a lump of beeswax and some waxed linen thread. As well, a pair of pliers to pull the needle through the leather is a must, and scissors you can use for cutting the leather.

Then there are edge slickers and bevellers that are used to finish the edges, drive punches for bigger holes and thong cutters for making laces. A T-square, compass and yardstick are essential to ensure that your leather craft piece is measured accurately.

If you're just starting out with leather crafts, you might not want to spend a lot of money on tools. Once you've worked with the basic set and completed a few leather craft projects, you'll have a better idea of what tools work best and what you use most.

At that point, a little research and some comparative shopping can lead you to acquiring better quality leather craft tools that will enhance your work. Of course, even the most expensive tools won't help if you haven't taken the time to develop and perfect your skills.

If you do your very best with what you have, it doesn't matter if you can't afford the most expensive leather craft awl or the latest knife. Quality will show anyway.

Summary

* Start with a basic leather craft tool set

* Buy better quality tools once you've completed some projects and have a better idea of what will enhance the quality of your work

*** Hey! Need To Know More About Leather? *** Here's How to Get Your Answers Quick and Easy Click Here ==> http://www.leathersecrets.com

About the author: Jake's love of leather and the constant questions drove him to write everything down. Now he just hands out business cards with his website on it. Too Easy!

Friday, February 22, 2008

Alpaca Retailer Purchases Craft Items

Author: Brian Schieber

PurelyAlpaca supports the alpaca garment industry through education, sales and sponsorship. We welcome original designs from fiber and craft artists which use or promote alpaca fiber.

We also accept alpaca theme gifts.

Types of items we have accepted for sale in the past include:

Baby blankets

Children's sweaters

Children's hats, gloves and mittens

Children's socks

Adult hats and scarves

Toys

Original artwork in an alpaca theme

Guidelines:

Clothing products are new. The artist will provide an attractive image and description of the item.

A writeup about you and your work or a URL link to a web page with same to cover questions such as (for a fiber item): How did you get started in working with fiber? How long ago or age?

How did you learn to work with fiber/yarn?

Do you own alpacas?

What attracted you to working with alpaca?

What has been your experience with alpaca?

What types of fiber art items have you created?

What do you hope to create in the future?

Products are sold on a consignment basis

A commission is charged for listing products once they are sold

In most cases the artist will be responsible for shipping the product directly and timely

In certain cases we will stock your items and ship directly for you

This service is somewhat similar to Ebay, but focuses on alpaca art and craft

Each item is individually assessed as to its appropriate content for this site

Feel free to contact us with any questions or suggestions

About the author: Brian and Frieda Schieber own PurelyAlpaca.com. PurelyAlpaca.com (Seattle, WA) offers quality alpaca clothing, accessories and gift products from around the world and down the street. They offer handmade and machine knit and woven items in a variety of styles and prices. For more information, contact PurelyAlpaca.com or call 1-877-PURELYA

Thursday, February 21, 2008

Hiring for Your Craft Show Business

Author: Natalie Goyette

The nature of your craft show business and your budget will determine whether or not you need others to help you with any aspect of your craft show business. Needless to say, the success of your crafts at craft shows will also have a considerable effect on whether or not you will need to hire employees.

On the ""free"" end, you can get help from friends and family to produce your crafts and help with any business aspects. A tax benefit for ""hiring"" your children under 18 is that you don't have to pay social security or medicare taxes if your business is a sole proprietorship or partnership owned solely by you and your spouse.

Next, you can find students or apprentices to work on your crafts for free, or at least inexpensively. Contractors, who you would just use on occasion when you need extra help, would be the next level. You also may have friends who want to pick up a little extra pocket change working on your crafts from home can do some production work for you. A bookkeeper who comes in once a month to balance your checkbook and enter your income and expenses is a contractor, and you don't have to deal with taxes. Check with the IRS or your accountant to be clear about the difference between independent contractors and employees.

If you feel you need employees as your craft show business grows, you should consult an accountant or the Small Business Administration for all the regulations. These might involve registering with the Department of Labor, applying for Worker's Compensation insurance and securing an employee identification number (EIN) from your state and national government offices. You'll need to apply for an EIN from the IRS anyway if you're using a business name different from your own. When you use your own name as your business name and you have no employees, your social security number will suffice. You might also want to check with your bank, because they may require an EIN to open a business account, even if it's in your own name.

Finally, consider which professionals you'll want to have in your line-up of support. An accountant and lawyer are good to have at least to call when issues come up. Many crafters have a good photographer they use for promotional photos and slides of their work. Quality slides can make the difference in getting accepted to juried craft fairs. You may also occasionally need the services of a graphic designer to create brochures, hangtags or other marketing materials and a PR person if you want to take out ads or run press releases. All of your decisions concerning using other people to help you succeed are based on your needs, your own abilities and your budget. Everyone needs to make these choices for themselves.

About the author: Natalie Goyette shows you how to make your craft show business profitable in her best selling ebook: Craft Show Success Secrets. Visit her site: http://www.craftshowsuccess.com

Wednesday, February 20, 2008

Copyrights, Patents & Trademarks for Selling at Craft Shows

Author: Natalie Goyette

Copyrights, are common concerns for craftspeople. If you've invented a unique product, you will more than likely want to protect it from others who can create knock-offs of your craft show gem at cheaper prices. Although it may be flattering to have created a craft item others want to duplicate, it can also be a nightmare to see your distinctive creation on the Home Shopping Network! The United States Patent and Trademark Organization Web site (www.uspto.gov) is a good place to learn the differences between trademarks and patents and to learn what is best for your situation. For more information and to apply for a copyright go to www.copyright.gov.

Although attorneys may be costly, some offer free 30-minute consultations, so you may be able to find one who can tell you what's the best protection for your craft show product. If you find the costs are prohibitive for you to secure a trademark, patent or whatever you find you need, you'll just have to take your chances without one. Again, check with other crafters through shows and forums, as well as your craft organizations to find out what they've done to protect their crafts. Those who have come before you can ease your way so you don't have to reinvent the wheel.

Your Copyright

""A copyright is a form of protection provided to the authors of 'original works of authorship' including literary, dramatic, musical, artistic, and certain other intellectual works, both published and unpublished. The 1976 Copyright Act generally gives the owner of copyright the exclusive right to reproduce the copyrighted work, to prepare derivative works, to distribute copies or phonorecords of the copyrighted work, to perform the copyrighted work publicly, or to display the copyrighted work publicly. This includes your craft show products.

The copyright protects the form of expression rather than the subject matter of the writing. For example, a description of a machine could be copyrighted, but this would only prevent others from copying the description; it would not prevent others from writing a description of their own or from making and using the machine. Copyrights are registered by the Copyright Office of the Library of Congress."" (www.copyright.gov)

Most people think of copyrights for books or music and not creative arts like paintings or crafts, but a copyright can protect all forms of creative expression and visual arts. Visual arts are defined as original pictorial, graphic and sculptural works, which include two-dimensional and three-dimensional works of fine, graphic and applied art. Some examples are:

Artificial flowers and plants Artwork applied to clothing or to other useful articles Collages Dolls, toys Drawings, paintings, murals Enamel works Greeting cards, postcards, stationery Jewelry designs Mosaics Needlework and craft kits Original prints, such as engravings, etchings, serigraphs, silk screen prints, woodblock prints Patterns for sewing, knitting, crochet, needlework Reproductions, such as lithographs, collotypes Sculpture, such as carvings, ceramics, figurines, molds, relief sculptures Stained glass designs Stencils, cut-outs Weaving designs, lace designs, tapestries

A copyright gives the creator of the product exclusive rights to produce, sell and distribute the item. When your work is created, it is automatically copyrighted, however, for optimum protection, it's best to apply for a copyright. When obtained, you can add the copyright symbol (c) on all your materials.

Copyright your designs, so you have legal proof in case someone copies your work. A copyright does not automatically keep someone from stealing your designs--you'd have to find the culprit and enforce your rights, which may not be a simple matter and will require an attorney. Having the copyright, however, may deter someone from copying you, so at least that's a good place to start--and it only costs $30 per copyright!

About the author: Natalie Goyette shows you how to make your craft show business profitable in her best selling ebook: Craft Show Success Secrets. Visit her site: http://www.craftshowsuccess.com

Tuesday, February 19, 2008

Wedding Craft Ideas that save you money!

Author: Paul Duxbury

Weddings are a joyous occasion but can get expensive in a hurry. With wedding crafts you can insert a personal touch and hold the price down as well. Here are a few ideas for wedding crafts to add sparkle and creativity to your big day.

It is not that hard to create your own wedding veil. To make this wedding craft, you will need a length of bridal illusion in the desired length. You will also need a comb to attach it to your hair and a hat or headpiece to cover the comb. Sew large running stitches about an inch from the end of the illusion and gather it tightly. Now sew the veil to the comb. Top with hat or headpiece. As an alternative, you can decorate a wide-brimmed straw hat with silk flowers, ribbon, and pearls.

The bouquets and floral arrangements can also be personally crafted. For a simple outdoor wedding, consider wild flowers. They are free and have a charm all their own. Bouquets can be arranged in large clear vases, with a bow tied elegantly around.

Favours for the guests are particularly appropriate wedding crafts. Refrigerator magnets are a simple and well-received favour. A really nice idea is to make a magnetic picture frame and include a picture of the couple. You could cut a frame out of craft foam in one of the wedding colours, arrange over the photo, and glue all onto a cardboard backing. Place self-adhesive magnet tape on the back of the cardboard. Decorate the front of the frame with foil heart stickers and a monogram of the couple's last name.

Bows for the ends of the pews or rows make simple wedding crafts. Wide velvet ribbons are nice for fall and winter weddings, while satin is more appropriate for spring and summer weddings. Loop some flat lace in with the ribbons. In the centre of the completed bow, attach some silk flowers and pearl sprays with a hot glue gun.

Perhaps you'd like to try your hand at decorating your own cake. Check the craft section of the department store for pans and gadgets of all types to help you create a cake to remember. Do remember, though, that it takes a steady hand. Be sure to practice before starting on the real cake.

Preparing for a wedding can be expensive, but with wedding crafts, you can take some of the sting out. Plan early, however, because it will take a little while to make favours for everyone and all the other little details you will want to take care of. Maybe creating wedding crafts will even relieve some of those wedding jitters. In any event, crafting your own wedding items is a way to have a personal, beautiful, and less expensive wedding.

About the author: Paul is Head of Training for a major UK Charitable Organisation. He owns one of the UK's Leading Information Providers PK eBooks (http://www.pk-ebooks.co.uk)and has recently launched http://www.profitable-crafts.co.uk

Monday, February 18, 2008

Craft Show Items - Patents and Trademarks

Author: Natalie Goyette

These are similar to, but not exactly like a copyright. In fact, a patent and trademark are a far more in-depth than a simple copyright on your craft show items.

""A patent for an invention is the grant of a property right to the inventor, issued by the Patent and Trademark Office. The term of a new patent is 20 years from the date on which the application for the patent was filed in the United States or, in special cases, from the date an earlier related application was filed, subject to the payment of maintenance fees. US patent grants are effective only within the US, US territories, and US possessions.

The right conferred by the patent grant is, in the language of the statute and of the grant itself, 'the right to exclude others from making, using, offering for sale, or selling' the invention in the United States or 'importing' the invention into the United States. What is granted is not the right to make, use, offer for sale, sell or import, but the right to exclude others from making, using, offering for sale, selling or importing the invention."" (www.uspto.gov)

Therefore, a patent differs from a copyright in that it affords you the exclusive right to make, use or sell your craft show item and excludes others from doing so without your permission, while a copyright prevents others only from copying your designs. However, a patent is generally not appropriate for forms of creative expression but rather for a process, a machine or tool used to create a product or a composition of matter such as a new metal alloy or chemical compound.

Considering the time, effort and cost to secure a patent, in most cases for most craft show items, a copyright will suffice. Patent fees run several hundred to several thousand dollars and you will most likely need an attorney, so this is a costly process. Again, check with other crafters, organizations, attorneys and Web sites to find out what is best in your case.

Trademarks (and servicemarks)

""A trademark is a word, name, symbol or device which is used in trade with goods to indicate the source of the goods and to distinguish them from the goods of others. A servicemark is the same as a trademark except that it identifies and distinguishes the source of a service rather than a product. The terms 'trademark' and 'mark' are commonly used to refer to both trademarks and servicemarks.

Trademark rights may be used to prevent others from using a confusingly similar mark, but not to prevent others from making the same goods or from selling the same goods or services under a clearly different mark. Trademarks which are used in interstate or foreign commerce may be registered with the Patent and Trademark Office. The registration procedure for trademarks and general information concerning trademarks is described in a separate pamphlet entitled 'Basic Facts about Trademarks.'"" (www.uspto.gov)

You may want to consider registering for a trademark if you have created an exclusive name, such as ""Cabbage Patch Dolls"" or ""Hula Hoop."" Since you can easily file online and the cost is around $300, consider filing if you have a craft show item that needs trademark protection.

About the author: Natalie Goyette shows you how to make your craft show business profitable in her best selling ebook: Craft Show Success Secrets. Visit her site: http://www.craftshowsuccess.com

Sunday, February 17, 2008

Marketing a Craft Product

Author: Paul Duxbury

There are many ways to market your soaps and homemade bath products. I have found that giving free samples is one of the best methods for getting new customers for my soaps.

You can cut 16 samples from one basic 4 oz. bar of soap by cutting the bar into 8 pieces, then cutting those pieces in half. Next, place a piece of the soap in a small craft bag (you can get these at Stores in the Crafts section) and label it with your business information using regular Avery mailing labels.

To distribute your samples, place them in attractive baskets and visit a few non-competing stores to see if they will let you leave your baskets on their counters.

You can also staple these to your business cards, and hand them out as you normally would a business card.

Yet another method that works better than the above two would be to make what are called ""fish bowls"" and leave these at area businesses. To make a fish bowl, first print out some cards for customer's information such as name, address and phone number. Next, purchase a few containers that are clear, and that has a secure lid on them, that are about the size of a regular fish bowl. Some people actually use fish bowls, but I have found this causes problems because the fish bowls break easily, and cannot be closed to prevent theft of your customer's information.

Now take the lid of your container, and cut a slot that is big enough for your slips of paper that you printed off earlier to slip into when they are folded in half. Secure your lid onto your container with tape and then cover the tape with attractive ribbon.

Next, make a sign stating that anyone that enters your drawing for a free ""whatever"" will receive a free soap sample in the mail. The ""whatever"" can be a gift certificate from the store that lets you place your fish bowls on their counters (this helps promote the store, thus making the store owner more agreeable to letting you use their counter space), or it can be a few bars of soap from your inventory or both

Next, locate stores that do not mind sharing some of their counter space with you. This is where you'll place your fish bowls.

Although this method costs a bit more because you are offering a prize, and because you will need to mail your samples, it also produces better results than by just handing out samples.

You will get potential customers addresses and phone numbers, when you mail your sample you can also include information about your products, and you can also send them a follow up mailing asking for their input on how well they liked your sample. This information can be very valuable towards the growth of your business.

You can also package samples of your bath salts and scrubs in the small zip lock bags as well, and use these instead if you do not make soap.

About the author: Paul is Head of Training for a major UK Charitable Organisation with a wealth of experience in personal development, management development, e-learning and operational management. In addition he owns PK eBooks (http://www.pk-ebooks.co.uk) and has just published a Guide to Making Soaps and Candles which can be found at http://www.pk-ebooks.co.uk/making_soaps_and_candles.htm

Saturday, February 16, 2008

Wacky Spiders - A Fun Halloween Craft For Kids

Author: Lindsay Small

This is one of my favorite Halloween crafts for kids. It is quick and simple, can be done with a crowd if necessary, and is an excellent way to practice cutting and fine motor skills with younger children. Older kids can let their imaginations take over and create some really wacky spiders!

You will need:

Black paper Scissors Glue or sticky-tape Googly eyes (optional) or scraps of paper and pens

Instructions:

Cut a rectangle of paper approximately 3 inches by 3 1/2 inches. Fold the short side down about an inch to make a crease, then open up again.

Turn the paper so that the crease is horizontal, then cut the paper in 7 straight lines up to the crease to create eight spider's legs. For younger children, draw in the lines for them to practice cutting on. For older children, show them how to make the first cut in the middle, dividing the area below the crease into 2 halves. Then show them how to divide each half again to make quarters, then the quarters to make eighths. There is no need to be too accurate.

Now wrap the spider around the child's finger and fasten with sticky-tape or glue. Remove the spider again and decorate - either with scraps of paper or with googly eyes. Put back on the finger and bend the legs into shape or curl them around a pencil.

Variations:

Hang the spiders up! Simply cut a length of black yarn (wool) and attach inside the head of the spider with a small piece of sticky-tape.

Make smaller versions of these spiders to decorate the ends of Halloween pencils.

Wrap small spiders around straws to decorate your Halloween table! Make some bigger spiders and scatter them around the table as well.

Cut a small slit on either side of the spider's head and insert a name card to turn these spiders into spooky place markers!

Once the body of the spider has been made but before decorating, wrap a black pipe cleaner around the head of the spider to give a furry effect. The protruding end of the pipe cleaner can be curled into a hook shape, which makes the spider easy to suspend from shelves, the tops of doors, and other spooky places! Stick googly eyes on top of the pipe cleaner.

About the author: Lindsay Small is the owner of Activity Village, packed full of fun and educational activities for kids. Do you have children aged 2-10? Visit http://ww.ActivityVillage.co.uk to find free kids crafts, printables, educational resources, worksheets, coloring pages and puzzles, jigsaws, Sudoku for kids and much more!

Friday, February 15, 2008

MAKING QUALITY QUILTS WITH FREE QUILT PATTERNS ONLINE

Author: Dean Erickson

Quilt making is a traditional pastime passed on from grandmother to mother to daughter, and it still draws thousands of enthusiasts. Modern day quilting lovers are extra lucky because there is a wealth of information available freely on the Internet.

Quilting is a skill and pastime that you may have acquired from your grandmother or may have just developed a taste for it. Whatever the case, whether you are an expert or a beginner, the Internet serves as a remarkable resource packed with ideas, patterns and how-to guides, many of which are absolutely free.

Try an Internet search for ""free quilt patterns"" and you'll discover links to hundreds of quilt patterns. Websites dedicated to the craft of quilt making, such as Freequiltpatterns.info and Freequilt.com offer an inexhaustible selection of quilt patterns for every taste. There are appliqué quilt patterns, baby quilt patterns, Christmas quilt patterns, patterns with cats, dogs, dolphins and hundreds of other novelty quilt patterns.

You'll also find free tips and techniques and all the creative inspiration you'll need for your quilt project.

The art of quilt making is such an old one. It has literally been around for aeons and passed on down from one generation to the next. In one way, quilt patterns have always been around for free, so it makes perfect sense that there should be so much sharing of quilt patterns online.

Quilting has such a broad appeal. Quilting is really for everyone, regardless of resources or wealth. One can buy new fabric pieces or use whatever stray pieces may be lying around in drawers and cupboards to make good quality quilts or, even, works of art, which can decorate the walls of a family room or bedroom. Quilts make great gifts for weddings or new born babies. Do an Internet search for ""wedding quilt patterns"" or ""baby quilt patterns"". Add the word ""free"" to your search to target sites that offer free quilt patterns.

There are many quilting techniques and patterns to learn about. The most popular, of course, is the Christmas quilt. Christmas is a time when all traditions are remembered so quilting is the perfect way to spend time in the cold days before Christmas and, once completed, a quilt is the ideal gift or room decoration. There are hundreds of design ideas, too. Whether it is Santa or a snowman you want featured there are many free quilt patterns available online to download. Just add ""Christmas quilt pattern"" to your Internet query.

For something a little different and challenging look for appliqué quilt patterns, star quilt patterns or even Hawaiian quilt patterns. The appliqué technique differs from the traditional patchwork technique. In patchwork quilting one pieces or joins strips of fabric together into blocks. In appliqué quilting one layers fabric pieces and sews them onto a ""foundation fabric"". For extra creative inspiration, search for instructions on a truly unique challenge, such as Hawaiian quilting.

About the author: Dean Erickson. Journalist, and web site builder Dean Erickson lives in Texas. He is the owner and co-editor of quilt-patterns-finder.com on which you will find a longer, more detailed version of this article.

Thursday, February 14, 2008

Gardening is an activity-the art and craft of growing plants

Author: Michael Sanford

Gardening is an activity--the art and craft of growing plants--with a goal of creating a beautiful environment. Gardening most often takes place in or about one's residence, in a space referred to as the garden. A garden that is in close proximity to one's residence is also known as a residential garden. Although a garden typically is located on the land within, surrounding, or adjacent to a residence, it may also be located in less traditional locations such as on a roof, in an atrium, on a balcony, in a windowbox, or on a patio.

Gardening also takes place in non-residential green areas, such as parks, public or semi-public gardens (botanical gardens or zoological gardens), amusement and theme parks, along transportation corridors, and around tourist attractions and hotels. In these situations, a staff of gardeners or groundskeepers maintains the gardens.

Indoor gardening is concerned with the growing of what are essentially houseplants within a residence or building, in a conservatory, or in a greenhouse. Plants grown in a conservatory or greenhouse may or may not require more exacting care and conditions than ordinary houseplants. Indoor gardens are sometimes incorporated as part of air conditioning or heating systems. Water gardening is concerned with growing plants adapted to pools and ponds. Bog gardens are also considered a type of water garden. These all require special conditions and considerations. A simple water garden may consist solely of a tub containing the water and plant(s).

In cryptanalysis, gardening was a term used at Bletchley Park during World War II for schemes to entice the Germans to include known plaintext, which they called cribs, in their encrypted messages. It is claimed to have been most effective against messages produced by the German Navy's Enigma machines

In China, for instance, farmers regularly set up outhouses on the roads to attract tourists to use them, furnishing the farmers with ""night soil"" (human manure) for use as a fertiliser. These methods make excellent use of calories and minerals and water, but of course violate the aesthetics of most Westerners, who would balk at using stranger's human wastes on their own gardens. There is thus some conflict between gardening for personal or aesthetic reasons, and for practical food-raising, even for one household. The living wall is an unusual variant of a living machine and is effectively a vertical garden: water dripping down feeds a surface growing with moss and vines, other plants, some insects and bacteria, and captured at the bottom in a pool or pond to be recirculated to the top. These are sometimes built indoors to help cure sick building syndrome or otherwise increase the oxygen levels in recirculated air.

Gardening is considered to be an absolutely essential art in most cultures. In Japan, for instance, Samurai and Zen monks were often required to build decorative gardens or practice related skills like flower arrangement known as ikebana.

Social aspect In modern Europe and North America, people often express their political or social views in gardens, intentionally or not. The Green parties and Greenpeace often advise their campaigners to call first on homeowners who have lush chaotic wild gardens, as these are deemed to be more likely to respond to the Greens' political message than those with AstroTurf or bluegrass lawns. No reliable statistics support such claims, but for many years, in the United States, there was a widespread belief that there was such a thing as a Republican lawn and Democratic lawn.

The lawn vs. garden issue is played out in urban planning as the debate over the ""land ethic"" that is to determine urban land use and whether hyperhygienist bylaws (e.g. weed control) should apply, or whether land should generally be allowed to exist in its natural wild state. In a famous Canadian Charter of Rights case, ""Sandra Bell vs. City of Toronto"", 1997, the right to cultivate all native species, even most varieties deemed noxious or allergenic, was upheld as part of the right of free expression, at least in Canada. Gardening is thus not only a food source and art, but also a right. The Slow Food movement has sought in some countries to add an edible schoolyard and garden classrooms to schools, e.g. in Fergus, Ontario, where these were added to a public school to augment the kitchen classroom. In US and British usage, the care, installation, and maintenance of ornamental plantings in and around commercial and institutional buildings is called landscaping, landscape maintenance or groundskeeping, while international usage uses the term gardening for these same activities.

History Gardening for food extends far back into prehistory. Ornamental gardens are known in ancient times (the Hanging Gardens of Babylon), and ancient Rome had dozens of gardens. See the History of gardening article for more information, including a List of historical garden types, as well as a List of notable historical gardens.

For more information on organic gardening art please visit the organic gardening art resource center at

organic gardening art Resource Center

About the author: None

Wednesday, February 13, 2008

A New Outdoor Craft Idea for All Ages

Author: Jim Wilson

For years our family has enjoyed vactioning and traveling across this great country and one thing that has always drawn our attention is the beautiful landscaping done by others.

Usually, the one attraction that sets apart the ones we find more appealing will have rocks, stones, or even boulders scattered into the display.

Well, in all of our efforts to find a method to create a residential scale boulder project had found us either with too much cost involved or not having the available tools required to create our own boulders.

Not to be outdone, we set out to experiment with the simple tools we had available to us and if I must say so, we discovered a can't fail method with amazingly realistic results.

What we were able to construct has fooled every person that has witnessed firsthand our creation. So, that home project later was highly suggested that we share our discovery with others that have the same desire to add realistic rocks and stones to their landscaoing ideas.

Needless to say, we had no idea there were so many like-minded individuals. We shared our findings with folks across this great country as well as other countries. Much to our amazement the results of our creation has led to thousands of happy rockers!

To learn more about our discovery of CaveRock visit us on the web.

About the author: Jim is an avid outdoor project guy and you can learn more about CaveRock at: http://wealthsmith.com

Tuesday, February 12, 2008

Which Craft Shows Do I Choose?

Author: Natalie Goyette

Every weekend, nearly 600 craft shows take place around the U.S.--that's around 30,000 a year--offering more than 10,000 full-time craftspeople a place to sell their craft show items. According to a National Endowment for the Arts survey, nearly 70 million people attend craft shows annually.

Now, you've selected the craft you want to produce, you've started production, you've tested prices and set up your business. You're ready to take your craft show items on the road. In order to do that, you need to decide where you will test your wares. Initially, many new crafters begin with local one-day shows that cost under $100 to enter and require no prior jury selection. This means anyone can enter as space allows. This is where you will get your feet wet, iron out the kinks in your product and learn the ropes of ""hiccraft show"" business! It's preferable to make mistakes when you're paying a $25 entry fee and no travel expenses than when you're paying several hundred or even several thousand dollars to attend and even more for motels, gas and meals.

Although there are wholesale as well as retail craft shows, we will address retail craft shows only. In a wholesale show you are selling your craft at about half of the retail price to buyers who are looking for products for their stores or galleries. You have to sell larger quantities to make up for the lower price, so you may wish to do this down the road when you are more seasoned.

Wholesale craft shows might be a good option for you if you have a way to make your craft show item efficiently and with a good amount of quality. You can make money with your crafts by selling them to larger vendors, and having them peddle them in other craft shows, or even in their studios or stores.

The retail craft shows come in every shape and size, from church bazaars with 20 booths to the Harvest Festival with hundreds of vendors. The attendance varies as well from several thousand at a one-day local craft show, to several hundred thousand at state fairs. How do you decide where to sell your precious products made with your tender loving care? Various factors will affect your decision, such as the type of craft show, the types of products at the show, the types of customers the show attracts, how vendors are selected, the type of promoter in charge of the show, where the craft show is located, the costs to enter and probably a few more. This doesn't make your job of selecting shows any easier. It's just one part of your business you will improve on as you learn and grow.

About the author: Natalie goyette is the best selling author of Craft Show Success. Her e-book shows you how you can finally make money at craft shows. www.craftshowsuccess.com

Monday, February 11, 2008

Christmas Craft, bead and pipe cleaner ornaments

Author: Paul Duxbury

Christmas ornaments made from ordinary pipe cleaners and inexpensive acrylic beads are very pretty and easy to make. They look quite impressive yet are easy enough for small children to make. This is one Christmas craft idea to use again and again. Older people will enjoy making this Christmas craft, too, which can be varied to make a number of different sparkling ornaments for your Christmas tree.

To make the bead and pipe cleaner ornaments, you need common pipe cleaners in desired colours and acrylic beads. Two types of beads are particularly effective when strung on pipe cleaners. One type are called sunburst beads, but are also known as paddlewheel beads, snowflake beads, or starburst beads. These beads have six faceted paddles spaced equally around a centre that contains the hole for stringing. When several of these sunburst beads are strung consecutively, they fit against each other in an interlocking pattern.

The other type of bead that is also effective for this Christmas craft is called the tri bead or propeller bead. It has three rounded bumps arranged around the stringing hole. Like the sunburst beads, the tri beads interlock when strung consecutively. For the most sparkly and attractive Christmas ornaments, get tri beads and/or sunburst beads in translucent colours of red, green, and clear. The tri beads can also be found in metallic gold and silver which can be used in this Christmas craft as well.

Pipe cleaners can be found in silver and gold tinsel as well as chenille of all colours. For the Christmas craft, the best colours to use are the metallic and Christmas colours. The beads cover the pipe cleaners, but the ends will need to be twisted together and made into hangers, so they show.

Anyone, even small children, can string these beads on pipe cleaners. Bend up the end of the pipe cleaner so the beads don't fall off. The pipe cleaner works like a needle, making a needle unnecessary. For best results, show the children how to alternate colours when stringing, or start a pattern of three colours. When the beads are strung on the pipe cleaners, they can be bent into different Christmas shapes. For instance, string red and clear beads alternately, then bend down one end of the pipe cleaner for a candy cane shape. Or alternate red and green beads and form a circle for a wreath. Use red pipe cleaner to form a small bow to decorate the wreath. Form a hanger for the Christmas craft or simply slip the circle over a branch of the tree.

If you experiment with clear beads and silver pipe cleaners, you can make some beautiful snowflake or star ornaments. Snowflake designs can be twisted of silver pipe cleaner only, without the beads for a simple but pretty decoration.

Bead and pipe cleaner ornaments are a Christmas craft you will find yourself using every year. Children and their parents will both appreciate this simple yet pretty Christmas craft.

About the author: Paul is Head of Training for a major UK Charitable Organisation. He owns one of the UK's Leading Information Providers PK eBooks (http://www.pk-ebooks.co.uk)and has recently launched http://www.profitable-crafts.co.uk

Sunday, February 10, 2008

Online Benefits for Craft Businesses

Author: Narelle Davison

The internet has an endless number of benefits for craftspeople, not just as a medium for selling the end product but for each step that leads to sales. The fact that you are reading this shows that you already utilise the web for information but perhaps you have not yet considered some of the following points presented.

The ideas provided in this article have come from interviews with craftspeople, conducted for AussieCrafts.com , in the interest of sharing information with our peers. When boiled down to its bare essentials this is the true essence of the internet but it sometimes gets lost in all of the advertising and sales. The interviews spawned a host of ways in which the internet assists the crafters, both in their business and creatively, and provided much insight into untangling the web.

Inspiration

When asked about the sources they use for inspiration most craftspeople have said that the internet is a much used research tool. This is particularly useful with commission pieces, where a client gives a basic idea and there is a need to familiarise yourself with the subject. Browsing websites is also great for when you want to start a new piece but are not quite sure where to begin. No matter what craft you do if you are stuck for ideas on what to create there are always plenty of places to get some quick inspiration online. The obvious way to get ideas is to search for your craft in the search engines but some other methods are: -Type your craft name into Google image search -Yahoo groups on your craft often have galleries -Online stores that sell your craft -Craft directories -Historical sites related to your craft, most crafts did after all come from very ancient beginnings. -Try searching for crafts that are similar to yours, if you do pottery, for example, search for glasswork. The colours and shapes are likely to spark new ideas.

If it's a more abstract inspiration that you need such as colour or texture then art, photography and nature sites are fantastic sources of ideas. Stock photography sites (such as www.dreamstime.com), for example, have thousands of images of almost everything imaginable. Let's say you want to create a bead necklace that reflects the colour and movement of the ocean. If you browse the sea and ocean category of a stock photography site you can jot down ideas based on what you see as you view page after page of photographs that cover every aspect of the ocean.

Education: patterns and tutorials

There are very few crafters who believe they know everything there is about their craft. Who of us do not want to learn something new? The internet is the best source of tips, tricks, patterns and tutorials on every craft imaginable, so much so that many craftspeople no longer purchase books about their craft. Many sites offer this information for free, as a way to attract and keep surfers, much the same way as articles like this are utilised. Others charge a subscription or a cost per tutorial, often downloaded as an e-book or a pdf file. For many crafts there are also online classes or lessons via email, again some are free (and often include advertising) and others are subscription based.

To find these valuable resources consider using some of the following terms alongside your craft name: tutorial, pattern, learn to, ebook, lesson, techniques, instructions or projects. These keywords were tested using Google search and beading, for example 'beading projects', and the results were astonishing. If it a particular technique you are searching for then add that to your search query, for example 'beading peyote technique', where peyote is a type of beading stitch.

Purchasing tools and materials

The internet has brought about a convenient way to buy almost anything, from anywhere in the world, and to craftspeople this has been one the most important benefits of being online. Often there are supplies needed for craftwork that are not available locally and this can be the case no matter where you live. It may be because it is only manufactured in a small area of Europe or that there are few people working in the same craft as you and therefore there is little demand.

Apart from availability issues nothing is better than being able to browse many stores in a short space of time and not only get prices but also see things without having to leave home. Ebay is popular with many craftspeople due to the range of goods and their prices, you can find both new and secondhand tools and materials there. Shopping online means more time for doing what you enjoy or what brings in your income. The world is becoming smaller and shipping costs and delivery times are too.

Often the websites that sell crafts materials also have a range of useful resources such as guides to using their products. They also have convenient contact information, like email, and as they are often craftspeople themselves can give advice on craft specific problems.

Publicity and exhibition requests

Many of the sources that are traditionally used for publicity such as magazines, newspapers and event organizers are now using the internet as a way to find craftspeople. Not only is the internet often a faster way to find what they need but it is also a visual medium. Therefore having a website for your craft business is not just about gaining sales and commissions but it also provides a way for the media and galleries to see your work.

One example of this is an artist interviewed on Aussie Crafts who has in the last few months been contacted by a lifestyle magazine to do an article on her work, as well as another contact to request her involvement in an exhibition. Both of these publicity avenues have stemmed from her website, which contain galleries of her work.

This same artist is also a member of an organisation supporting her medium, which has a website that lists galleries showing members' works at any given time. There are organisations such as this for many crafts, both global and local, that are worth having a membership with.

Sales and commissions

The most obvious way that craftspeople are using the internet is to sell their products to a wider market than previously possible, what is not so obvious is that there are many ways to do this. One artist interviewed extolled the virtues of the internet as, ""It's been huge for us. We sell artwork and DIY kits all over the world and so put virtually all our marketing energy into our website. We get well over five thousand visitors every month at basically no cost and the whole world has become our target market.""

Some of the reasons people decided to sell their crafts online include not having to deal with galleries, no commissions to pay, less overheads than a store and the fact that there is more time crafting and less selling.

Apart from setting up an often expensive e-commerce website there are other means to gaining online sales: -A 'brochure' style site, which displays the products you make but does not sell them online. Instead it can be used to promote a market stall, shop front, commission enquiries etc. -Many craftspeople are selling their work in auctions at Ebay; this can be a lucrative option for the right products. -Online craft malls are a way to have an online presence without the hassle and overheads of building an e-commerce site. Search for craft malls in the search engines and you will find such sites as craftmall.com, aokcorral.com and lilysplace.com. These sites generally use Paypal as a payment option to take the headaches out of online payments and are similar to Ebay without being auction based.

Human contact

One of the common problems that people who craft for an income mention is loneliness. Oftentimes they work at home alone and this can be very isolating. The internet can provide avenues to have contact with others who craft. They could be in the same locality as you and allow for face-to-face meeting or they may be on the other side of the world.

There are many group and organisations for most craft genres, such as Yahoo groups or MSN chats. Often if it is a location-based group there are classes and retreats organised for people to come together and learn. These groups can become invaluable for technical advice, feedback and learning but also that human contact that is a necessary part of life.

Client contact

Email is a fantastic way to keep in touch with clients and industry contacts. It is so much cheaper than a phone call (i.e. free) and is much less time consuming. Email provides a simple means to show clients' examples or progress on a work via photograph attachments. It also provides a record of all communication.

Online messaging systems, available for free from MSN and Yahoo, are also useful ways to keep in contact with customers. These can even be used to give online support by providing your identification name on your website. However these systems can become a time waster instead of saver if you are not careful.

About the author: Narelle has created the Australian arts and craft site , Aussie Crafts, to provide information and promotion for craftspeople through interviews, articles, forum and directory. The interviews provide great reading to both admirers of each craft and fellow crafters. If you are an Aussie crafter and would like a Craft Interview please visit.

Saturday, February 09, 2008

Save on Kid's Craft Supplies - Recycle!

Author: Pam Lester

Here is some information about how to collect and use recycled objects in your crafts!

You can save a lot of money on arts and crafts supplies by saving things that you might ordinarily throw away! If you are building up a craft supply box for a classroom, daycare, church or school - get the parents involved by sending out list of these items so they can help out too!

Make sure to prepare each item for storage. Wash and dry anything that contained food or liquids. Remove labels from jars, boxes, containers, etc. Be sure to have a place for each type of item. Plastic shoe boxes or empty baby wipe containers are great for storage. If you organize well, the supplies will be ready and easy to find when you need them!

plastic milk jug lids plastic milk jugs (1/2 gal. and gallon) soda can tabs paper towel tubes paper grocery bags plastic grocery bags baby wipe containers baby food jars and lids frozen juice can lids plastic containers and thier lids(like Cool Whip) empty milk cartons (any size) plastic soda bottles (any size) soda bottle lids junk mail newspaper broken crayons camera film canisters old computer and music cd's plastic produce baskets magazines popsicle sticks old markers mismatched board game pieces cardboard or foam egg crates candy wrappers rubber bands

Now what do you do with all of this stuff?? Create! Here are a couple of ideas:

Wheelbarrow Planter

Need:

Laundry detergent scoop 2 plastic milk jug lids 6"" length of ribbon potting soil flower seeds (seeds) craft glue water

Clean and dry scoop and lids. Glue a milk jug lid to each side of the scoop to form the wheels. Allow the glue to dry. Tie the ribbon to the handle of the scoop. Fill the scoop with potting soil, and plant the seeds. Sprinkle the soil with a few drops of water. You can have the child make these planters as gifts. Enjoy!

Ocean Treasures in a Bottle

Need:

empty small clear plastic soda bottle water cooking oil blue food coloring beads shells glitter coins

Remove the label from the bottle. Pour enough water to fill 3/4 of the bottle. Add a drop of blue food coloring. Add in the shells, beads, coins, and glitter. Fill the remainder with cooking oil. Place the lid on securely - you may want to wrap the secured lid with electrical tape. Now you have an ocean in a bottle - with treasure!!

If you have trouble getting the entire label off - you may want to place a label over it saying ""(child's name)'s Ocean in a Bottle"".

Have fun and let your children be creative with thier recycled treasures!

About the author: Pam Lester is a former art teacher and mother of 2. She is the owner and creator of http://www.TheIdeaBox.com and http://www.Class-Parties.com. The sites offer free kids crafts, recipes, games and activities for parents, teachers and caregivers. Please visit TheIdeaBox for more great ideas!

Friday, February 08, 2008

Quick Halloween Craft Idea - Witch's Hands!

Author: Lindsay Small

Quick Halloween Craft Idea - Witch's hands!

This is a handprint craft with a difference! You need only a few inexpensive supplies which you will probably have lying around the house. It is an easy craft to do with a crowd of children and the results are great for decorating the house or classroom. Best of all, you will end up with a fun memento to keep and look back on as the children grow.

You will need:

Green card or paper Scraps of black, red or purple card, paper, felt, tissue paper etc Pencils and pens White glue

Instructions:

Draw around the children's hands onto the green card. Older children can pair up and draw round each other's hands. Cut out carefully.

Use the scraps of paper or card to cut pointed oval shapes for long, spiky finger nails and stick them on - embellishing, if you like, with glitter or stickers.

Draw some spidery veins onto the hands, using your own hands as inspiration.

Why not add a wart or two? Make them by scrunching tissue paper into a tiny ball and sticking onto the hands with white glue.

Use the hands to decorate a notice-board, the fridge, or the Halloween table (place them on either side of a plate for a humorous effect). If you attach them to the edge of doors with sticky-tack it looks as if someone spooky could be hiding on the other side!

Alternatively, attach plain white paper to the back of the hands and use them as invitations!

Variations:

Children could create monster hands. Use cream or brown card and square off the fingers of the handprints before cutting out. Fingernails should be black or perhaps silver, and also square in shape. Use black pen to draw veins and lots of spiky black hair in the center of the hand and knuckles!

Ghostly hands can be made out of white card. Stretch your handprints out a little to give particularly long, thin fingers. Make fingernails out of grey or silver scraps and decorate with silver glitter. Use pencil or grey pen to draw on veins.

About the author: Lindsay Small is the owner of Activity Village, packed full of fun and educational activities for kids. Do you have children aged 2-10? Visit http://ww.ActivityVillage.co.uk to find free kids crafts, printables, educational resources, worksheets, coloring pages and puzzles, jigsaws, Sudoku for kids and much more!

Thursday, February 07, 2008

3 Little Known Tips For Shopping For Craft Supplies Online

Author: Amy Metz

Let me ask you a question. Did you ever think that the internet would become so powerful and pervasive, that even craft supplies would turn into big business online? Neither did I. But it's true. You can actually find just about any type of craft supplies that you are looking for if you look hard enough through the different search engines (or your local retail store). However, there are a few big sites that you might want to peruse the next time you are considering buying craft supplies.

1) Amazon. Amazon has recently (during the last few years) expanded their reach into the far corners of the internet. By this, I, of course, am referring to the fact that a lot of online merchants sell through Amazon.com's website. If you are searching for 'leather craft supplies,' Amazon might not have what you are looking for in stock. However, Amazon might have a partner retailer who sells their leather craft supplies and lists their goods on Amazon. Consider Amazon like a giant retail search engine that lists items from all sorts of different companies besides themselves.

2) Ebay. Ebay is a great place to find close out merchadise. By this, I mean that companies go bankrupt and have fire sales. A lot of these sales have moved online and therefore you might be able to get a really good deal on some merchandise that is being auctioned off on the world's biggest auction site.

3) Retailers' own websites. Many of the well known craft sites like Michael's have their own websites. These sites often have great bargains on merchandise that's also found in their retail stores. However, even these retailers need to occasionally close out some big lots of merchandise. The web is a perfect place to do exactly that. With no real overhead costs (besides the website's operation), many of these big retailers will use the web to move a large amount of product really quick. Of course, the retailer needs a mail order, or store pickup, set up to do this, but most do. Check your local retailer's website, you might be surprise.

There is a lot more to craft supplies' shopping than first meets the eye. Learn all about how to shop for crafts, there is an entire world waiting for you online.

About the author: Amy Metz is author of ""The Craft Supplies Insider's Guide."" Pick up your copy at

http://www.onlycraftsupplies.com .

Wednesday, February 06, 2008

3 Little Known Tips for Shopping for Craft Supplies Online

Author: Amy Metz

Let me ask you a question. Did you ever think that the internet would become so powerful and pervasive, that even craft supplies would turn into big business online? Neither did I. But it's true. You can actually find just about any type of craft supplies that you are looking for if you look hard enough through the different search engines (or your local retail store). However, there are a few big sites that you might want to peruse the next time you are considering buying craft supplies.

1)Amazon. Amazon has recently (during the last few years) expanded their reach into the far corners of the internet. By this, I, of course, am referring to the fact that a lot of online merchants sell through Amazon.com's website. If you are searching for 'leather craft supplies,' Amazon might not have what you are looking for in stock. However, Amazon might have a partner retailer who sells their leather craft supplies and lists their goods on Amazon. Consider Amazon like a giant retail search engine that lists items from all sorts of different companies besides themselves.

2)Ebay. Ebay is a great place to find close out merchadise. By this, I mean that companies go bankrupt and have fire sales. A lot of these sales have moved online and therefore you might be able to get a really good deal on some merchandise that is being auctioned off on the world's biggest auction site.

3)Retailers' own websites. Many of the well known craft sites like Michael's have their own websites. These sites often have great bargains on merchandise that's also found in their retail stores. However, even these retailers need to occasionally close out some big lots of merchandise. The web is a perfect place to do exactly that. With no real overhead costs (besides the website's operation), many of these big retailers will use the web to move a large amount of product really quick. Of course, the retailer needs a mail order, or store pickup, set up to do this, but most do. Check your local retailer's website, you might be surprise.

There is a lot more to craft supplies' shopping than first meets the eye. Learn all about how to shop for crafts, there is an entire world waiting for you online.

About the author: Amy Metz is author of ""The Craft Supplies Insider's Guide."" Pick up your copy at http://www.onlycraftsupplies.com.

Tuesday, February 05, 2008

Making money away from Craft Shows!

Author: Natalie Goyette

As you gain experience selling your crafts at craft shows, you'll be planning your schedule a year in advance. Although a business plan isn't essential, a marketing plan is a good idea to have as you plan your shows. You'll want to keep your customers on your mailing list informed of new products, special sales and upcoming shows. You may need to update your marketing materials from time to time as well. In addition, between shows, you may decide to pursue other paths to selling your products. Some of these are: the Internet (your own Web site or eBay), retail (your own store, space in a gallery or retail store), wholesale (trade shows, distributors or sales reps), trade or consumer magazine ads (extremely costly), mail order, catalogs, TV shopping networks and home shows.

Selling wholesale at galleries, stores, trade shows or through reps or distributors cuts your profit in half. The only way to make it up is through large quantity sales--and then you may find yourself in a bigger production mode than what you feel comfortable with. Selling wholesale has other drawbacks, like return policies, cancellations and late payments. And some shops and galleries will only take you on consignment.

Although billions of dollars are spent by consumers buying products over the Internet, online sales for craft items has not been spectacular--and nothing compared to craft show figures. However, it's relatively inexpensive to sell over eBay and for under $1,000 you can have a decent Web site designed. Check out eBay for yourself to see if anything like your items are being marketed there. If you have to sell way too low to match the competition that you won't make a profit, it's not worth it. Put up your own Web site and let it be a virtual shop for you--for existing customers to see what you're up to and to attract new buyers. You can post your show schedule, have information about yourself and your crafts and sell whatever items photograph well and ship safely.

Research other Web sites selling similar products, decide how you would like your electronic store to look and find a competent Web designer. Make sure you are quoted all costs up front including monthly maintenance so you can keep your site updated. Design your Web site with the same care you designed your booth--so it represents you and your product in the best light. Make it easy for people to buy and to contact you. Have your phone number and e-mail address so they can ask questions. If your Web designer is not marketing savvy, have someone help you submit your Web site to search engines and do whatever you can to make it visible to potential buyers.

Another way to promote yourself online is to join craft forums or chat groups, where buyers and sellers gather to discuss crafts. If you position yourself as an expert answering various questions, people may visit your Web site to gain more contact with you. Also consider having links and resources on your site so people will see you as a source of knowledge about crafts. As a creative person, you'll probably have so many ideas to enhance your Web site--just don't become obsessed so it takes you away from your first love--making crafts! Once you have a Web site, put the address on all your marketing materials--from business cards to show schedules.

If you are doing well selling your crafts at craft shows, that may be all you need to do. The more avenues for sales you take on, the thinner you spread yourself, and the less you're doing what you love most and what you started this business for--creating crafts!

About the author: Natalie Goyette is the author of the best selling book, ""Craft Show Success"" Her book shows you how to maximize your profits from the crafts you make in your own home!

Saturday, February 02, 2008

How to Craft a Series of Bestselling Titles from a Single Topic

Author: Jim Green

During the past ten years I have authored seventeen traditionally published niche non-fiction books, all of which (save one) have achieved bestselling status in their respective genres.

Here's the thing though; I have used only 2 topics to produce 16 bestsellers.

How do you do that; craft a series of titles from a single topic?

It's a little-known technique that dates back to the dawn of literature and is used by all bestselling authors either consciously or unwittingly.

And when you know the secret, you can also use this technique in writing fiction.

It has a lot in common with what the late great Alfred Hitchcock called the 'McGuffin'; the singular device he employed in all of his screenplays.

Hitch reckoned that everyone is looking for something whether they are watching a movie or reading a book and when you discover what people are searching for in your particular niche you will be well on your way to writing a successful book in record time.

And when you've done it once, you can do it all over again - as many times as you like.

Although considerable mileage still remains in the 2 topics I used to produce 16 bestsellers, I decided eighteen months ago to research a third topic for its McGuffin potential and the result was ""Your Retirement Masterplan"" (How To Books ISBN 1857039874) published in October 2004.

This title currently ranks No.7 out of 3328 competitive titles on Amazon.co.uk and is due for a 2nd upgraded edition in February 2006; to be followed by ""How to Earn Money in Retirement"" in April of the same year.

But the McGuffin on this third topic is only just starting to bite...

I also have signed contracts for these forthcoming titles:

1. ""Maximising Mindpower to Enrich Your Retirement"" - Publication date 2007

2. ""Give Your Mind a Daily Workout in Retirement"" - Publication date 2008

3. ""101 Retirement Holiday Options"" - Publication date 2008

4. ""101 Projects to Spice Up Your Retirement"" - Publication date 2009

5. ""101 Online Venues for Stimulating Retirement Interests""- Publication date 2010

6. ""Chronicling Your Lifetime Achievements in Retirement"" - Publication date 2011

7. ""Achieving Your Greatest Successes of Retirement"" - Publication date 2011

Have you guessed the secret yet?

There is no end to its power in producing bestsellers and if you would like to incorporate it in your creative writing, you will find out how in the website featured in the resource box below.

About the author: Jim Green is an entrepreneur and bestselling author with an ever-growing string of niche non-fiction titles to his credit. http://1st-creative-writing-course.com

Friday, February 01, 2008

Your Craft Show Booth - How it can make you more money!

Author: Natalie Goyette

The requirements for your booth will be spelled out in your contract for each show. This includes set up and break down times and policies to which you must adhere. In order to avoid having to have different displays for different shows, it makes sense to create a moveable display that will work well in the majority of situations--both for indoor and outdoor events. Even if the promoter supplies a backdrop, a rug or tables, you can bring your whole set-up and use it instead. Your display is your portable store, and since it reflects you and your product, you want it to be outstanding! A display that creates the best presentation for your crafts can make a huge difference in how well you sell your crafts.

Because you and your booth will be constant traveling companions, make sure it's light yet sturdy, easily collapsible and just as easy to erect. You need to be prepared for wind, rain and bratty children running around knocking into display poles! Your booth may continuously evolve, and it may take years to find the best set up, only to find colors and trends changing, or your products developing and the whole look of your booth needing a facelift. As a creative person, have fun with your booth and allow your skills as a craftsperson to spill over into booth creation and display. If you need help with the construction, ask male friends or family members for assistance--and ask female friends for help with display ideas. (Or vice versa as the case may be.)

A professional display marks you as a professional and enhances your products to promote optimum sales. Basically you want the space to be comfortable for you and customers. You want it to be inviting, making customers feel welcome enough to cross over the threshold that separates the lookers from the buyers. It should be comfortable for you too, as you will be in it for days on end. It also needs to be attractive, yet well organized for a 10 X 10 space (or slightly larger in some cases). Use of colorful signs, banners and accessories attract people and enhance your craft items, hopefully encouraging visitors to pick them up.

Use colors that follow a theme or complement the predominant colors or style of your products. Red, white and blue would be a good theme for country items, while black and silver would be a more contemporary look. Each craft style will dictate the best overall look for your display. You also need to have an area for doing business--taking money, wrapping and writing receipts--as well as a space for storage. If that sounds like a tall order, it is! That's why it may take a while to get it right. Observe other booths and record what you like and don't like. Then take the best of the best and incorporate those ideas into your booth.

The entrance to the booth is critical. It's the make or break point for drawing a potential customer in. Experiment until you find the best mix of color, signage, banners, spacing and product display that works best to get people in ""the door."" Booth openings should be wide enough to allow several people in, and you should never stand out front or in the entry obstructing the flow. Have your bestsellers, lowest priced or most striking products closest to the entrance so you can optimize the five seconds you have to capture the potential buyer's attention!

Your booth sets a mood that is immediately picked up by shoppers passing by. Make sure it sets the right mood to interest people in stopping to take a look at your amazing crafts. Have the products in as natural setting as possible, that is, if you have home décor items, create a homey environment. If you create baskets, fill them with what people would naturally fill them with--and vary this throughout the year based on seasons and holidays. If you produce jewelry items, have earrings and necklaces on mannequins to see how they would look, and have plenty of mirrors for customers to try things on.

Display objects at eye level or slightly higher, but not on the ground. Have multiple levels of display for greater visual appeal. Hanging products should not obstruct views or be a hazard to a customer walking through your space. Place your crafts so they are easily accessible and so customers will feel comfortable picking them up--and not afraid they will break something or mess up a ""perfect"" display. Statistics reveal people are four times more likely to make a purchase when they have touched the item.

Booth design, product display and merchandising must all be carefully planned out as part of your overall sales strategy. Once you commit to taking your craft from pastime to profits, you become a professional businessperson and creating a quality booth and stunning display will be worth the effort in increased profits.

About the author: Natalie Goyette is the best selling author of Craft Show Success. Her e-book shows you how you can finally make money at craft shows. Visit her website at: www.craftshowsuccess.com